Free resources
for strategists  

This page is a work in progress.  I mean, aren't we all babes.

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These tools (powerpoint slides not actual tools like spanners, let's be honest) are for strategists or anyone trying to find practical ways of thinking creatively about brand, marketing and comms problems. 

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Tools are good, frameworks are good, nice little hacks are good. But don't mistake them for doing the work, for which there are only ever three real steps:
 

1. Read stuff and remember it.

2. Just do something interesting

3. Shout about it until you are blue in the face.

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So do the work, have at it, get it going, and good luck.